“Domaine Jaume has a very strong commercial and marketing potential, in keeping with the Vinsobres appellation’s image” explains Anthony, the domaine’s “Monsieur Marketing”. His family roots drew him to the wine industry but he also holds a diploma in Customer Service and a degree in Marketing Management.
He is now responsible for sales at the domaine. His objectives are to create a dynamic wine domaine, to develop a network of agents in France, and to grow export sales. Brothers Pascal and Richard and their wives are responsible for production and administration, and work with Anthony to ensure the development of the sales and communication networks. “It isn’t hard to sell Vinsobres wines. Although not very widely known, they sell well both in France and abroad due to their excellent value for money.”